«Contextual advertising boosts your business instantly»
«Mathur» Web Studio
Contextual advertising
What is the difference between usual and contextual advertising? Contextual advertising is shown on the pages next to searching results and at some websites, depending on the key phrases entered in search engine field or on the topics of pages where contextual advertising is displayed. For example, cheese advertising is shown in searching results in response to a request «buy cheese» or on pages with cheese brands overview.
Advantages of contextual advertising from Yandex.Direct and Google.Adwords
This type of advertising is used to attract TARGET audience to your resource, i.e. to attract customers who are interested in a particular service or product.
The main features of contextual advertising are:
- • Working with a small budget;
- • Urgency;
- • Clear definition of outcome and price.
- • Promising results.
Mathur Web Studio offers:
- 1. Giving tips on website promotion individually.
- 2. Studying the results of advertising campaigns and making corrections if necessary.
- 3. Contextual campaigns synchronization.
- 4. Automatic control over the management of ad impressions.
- 5. Automatic selection of optimal key phrases.
